Mitsubishi – “Cascade” interactive advert

This was a branding exercise for Mitsubishi, using the cascade ad format, which was promoting their new Outlander model. The final ad included integrated video, video cue points that triggered copy changes and rollovers with feature descriptions and colour options.

Mitsubishi Cascade - final design
Mitsubishi Cascade – final design
Mitsubishi Cascade - final design in situ
Mitsubishi Cascade – final design in situ
Mitsubishi mobile Cascade - final design
Mitsubishi mobile Cascade – final design
Mitsubishi mobile Cascade - final design in situ
Mitsubishi mobile Cascade – final design in situ
Mitsubishi Cascade - initial design sketch
Mitsubishi Cascade – initial design sketch